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Good online presentation #2: Be relevant!

Presenting the relevant!

When you present, it matters that the content you present adds real value to your audience. In return for their invested time, the participants of your presentation must receive a concrete problem solution from you and perceive the presented content as particularly important.

Tailor made presentation

For this to happen, however, you need to fully grasp your customer’s problem and also be able to map it in your presentation. Once you have communicated your customer’s need to your presentation, it should exclusively present the content tailored to them.

This way, you will meet your customer’s expectations and have only relevant content presented at all times.

More parts in this series

Good online presentation #1: Overview

A good online presentation requires the necessary preparation. Apart from a good familiarization and preparation of a topic, the same questions always arise: What should be on the slides? What is the best way to activate the audience? Which elements should be used? – In this series you will learn the top tips and features of a presentation that really works!

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